VMware reveals Partner Network

Program offers competency-based training, access to the revamped information portal, extensive sales and services tools and margin opportunities
VMware has taken the wrappers off its new Partner Network program which aims to help partners with delivering virtualisation solutions.

The new program offers access to the revamped information portal, extensive sales and services tools, margin opportunities and competency-based training.

In a statement, VMware executive vice-president of worldwide field operations, Carl Eschenbach, said the Partner Network was designed to deliver competency-based training and tools to help partners grow their virtualisation practices.

Partners can access competency-based training covering four areas: Infrastructure virtualisation, business continuity, desktop virtualisation and virtualisation management. It aims to cover support for a wide range of VMware partners such as solution providers, corporate resellers, system builders, service providers, system integrators and OEMs.

The revamped portal, called Partner Central, features marketing and sales tools, leads modules, access to market development funds, service IP and other tools that enable partners to grow their virtualisation practice.

In February, the vendor announced the launch of its Partner University, which is designed as a virtual campus to provide partners with access to training and education on VMware products, services and solutions from pre- through to post-sales. The University has been updated to include access to its virtualisation solution competencies.

The Partner Network includes advantage+, which is a registration program that offers margin enhancements. Depending on the program level, partners will be rewarded for their investment through obtaining an upfront discount to distribution and a back-end rebate program.

Newsolution+ will reward partners with additional margin opportunity when they complete one of the new competencies and sell related VMware solutions such as VMware View, VMware Site Recovery Manager, VMware vCenter Lab Manager, VMware vCenter Stage Manager and VMware vCenter Lifecycle Manager. The Alliance Affiliate Initiative offers co-marketing opportunities for partners. Services enablement tools including service kits, solution acceleration kits, delivery methodologies and service automation tools will also be made available to partners at the different program levels.

BY Julia Talevski

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