Intel at the 2009 International Consumer Electronics Show

Intel Corporation announced wide industry support at the 2009 International Consumer Electronic Show (CES) to bring rich Internet applications to the TV through new connected CE devices based on the Intel Media Processor CE 3100 and a new TV applications framework called Widget Channel, developed with Yahoo! Inc.
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Among first CE manufacturers to deliver new connected devices are Toshiba who will launch a series of TVs and DVD combo products and other network devices and Samsung who will deliver a cable set top box, all based on the Media Processor CE 3100. New engagement was seen from movie studios like Disney and Universal who showcased TV Widgets that enhance the user experience around their Blu-ray movie titles.

Earlier this week, Intel, two non-profit organizations and several celebrities announced they were joining forces to raise awareness and funds so children in developing countries can attend primary school and their parents can earn higher incomes. Intel, Kiva.org, and Save the Children have kicked off a year-long effort called the Small Things Challenge. The program appeals directly to individuals worldwide and encourages them to get involved by donating money to Save the Children's Rewrite the Future program. Individuals can provide support and find more information, including a video featuring musicians and celebrities who support the cause, at www.smallthingschallenge.com. Intel's Chairman, Craig Barrett, will also discuss the Small Things Challenge during his keynote speech tomorrow afternoon, which will focus on the role technology is playing to further economic growth in emerging countries.

Intel also announced continuing momentum in mobility with devices and wireless innovation. A summary of Intel news and updates from the CES is included below. Additional CES updates from sites like flickr*, Twitter*, YouTube*, and various blogs can be found at www.consumerelectronicsinsider.com.

CE Devices: Bring Internet Applications to your TV

• Widget Channel - Intel and Comcast Corporation showcased the potential to enjoy Internet applications while watching cable TV with the integration of the Widget Channel with Comcast's interactive program guide. This proof-of-concept demonstration runs a wide array of TV Widgets and access Internet-linked applications on the Comcast guide which uses tru2way technology, a Java-based platform with open API specifications.

• Disney-ABC President Highlights Intel System on Chip - In a keynote today, Anne Sweeney, president, Disney-ABC Television Group, will discuss Intel's newest innovation - a single System on Chip (SoC) -- that is creating an opportunity for content providers and CE companies to work together to help consumers connect more deeply to the content they watch.

• Widget Channel Gallery Expands with New Content and Services

An array of new TV Widgets were demonstrated at the Intel CES booth today from content services providers such as Accedo, Associated Press, CBS, CinemaNow, eBay, MySpace, TF1, and Yahoo!, including their news, weather, finance and Flickr services.

Also shown was the 'MyMedia' Widget that incorporates personal media like music, photos and videos into a widget for display on TV. These new services add a new dimension to TV; providing capabilities such as games, shopping, community, information services and movie downloads.

• Interactive Experiences with Blue-ray Powered by Intel - Explore the new capabilities enabled by the Intel Media Processor CE 3100 - designed specifically for the CE industry. The Blu-ray reference design platform based on the CE 3100 and integrated with Widget Channel, demonstrates how Blu-ray technology can be enhanced with Internet-linked content and services. In addition, studios such as Disney and Universal are showcasing TV Widgets that enhance the user experience around their Blu-ray movie titles such as 'Wall-E.' Interactive capabilities include links to upcoming movies, movie trailers, cast and crew information, rating and parent guides, and bonus features.

• Intel and Adobe collaborate to deliver full Flash features on connected TV set-top boxes: Intel Corporation and Adobe Systems announced earlier this week a working collaboration to bring rich internet applications to television set top boxes by bringing high-definition capabilities of Adobe Flash 10 to the Intelฎ CE System on Chip (SoC) platform that is powered by the Intel Media Processor CE 3100. The two companies are uniquely positioned to deliver consistent, rich internet content across PCs, Laptops, Netbooks, MIDs, and now Set-Top Boxes. This announcement furthers the company's mutual business objectives to deliver rich content across the full breadth of client devices.

Mobility: Leading the Shift to the Mobile Internet

The mobile Internet is here today and Intel is dedicated to delivering that experience to the mass consumer market. Momentum continues to build across the globe as Intel leads in mobile innovation with products, solutions and services including Intel Centrino 2, Intelฎ Atom processors and 4G wireless broadband with WiMAX.

• Intel My WiFi Technology - Intel announced the availability of Intel My WiFi technology, a wireless driver and software update to Intel Centrino 2 processor technology based laptops. This software enables a WiFi Personal Area Network (PAN) for Wi-Fi Certified� consumer electronic devices such as photo frames, cameras and printers. Intel doubles the laptop's WiFi capability, with no additional hardware, by employing a virtual second WiFi interface. The dual interface takes advantage of available Intelฎ 5100 WiFi Link and Intel 5300 WiFi Link adapters as well as existing antennas to manage both Wireless LAN and WiFi PAN connections.

o Internet connection plus up to 8 PAN devices - Intel My WiFi technology can retain the laptop's connection to the Internet through a wireless LAN access point while simultaneously connecting up to 8 Wi-Fi Certified devices directly to the laptop.

o Microsoft Windows Vista - With a graphical user interface running on Windows Vista, Intel My WiFi technology is able to take advantage of the operating system's Internet Connection Sharing (ICS) to allow Internet connectivity to its PAN devices.

o Security - Intel My WiFi technology can negotiate multiple types of security protocols, including WEP, WPA & WPA2. Simple and secure connections between the laptop My WiFi PAN and the device can be made using Wi-Fi Protected Setup.

• Quad core comes to Intel Centrino 2 - Intel previewed the power of the Intel Core 2 Quad mobile processor (Q9000) for Intel Centrino 2 processor technology, with faster multitasking and blazing performance for intensive multimedia applications like HD video and music encoding and photo editing. Launching in Q1 2009, this is the first mobile quad core processor at mainstream price points with four processor cores at a frequency of 2.0GHz and 6MB L2 cache, all in a notebook form factor.

Mobile Internet Devices (MIDs): A Full Internet Experience in Your Pocket

Device ecosystem momentum continues at CES with a range of Mobile Internet Device (MID) designs based on the first-generation Intel Atom processor and the Intel System Controller Hub, and representing the productivity, entertainment, and information MID market segments.

• Reinventing your home and office phone: The Intel Atom-enabled media phone can reinvent your home and office phones with the new media phone from OpenPeak. The Intel Atom processor brings the advantages of lower power consumption, small form factor and performance to this single touchscreen-based home communications center that replaces home and business desktop phones. With the OpenPeak media phone connected to the home network through a built-in WiFi/Ethernet link, consumers can use a single device to easily access applications such as their personal calendar, e-mail, text messaging and address book and directory services, as well as the ability to make phone calls. Home users can access up-to-date weather information, recipes, YouTube*, horoscopes and digital photo albums while Enterprise users can improve productivity with video conference, visual voicemail and other business applications.

• Innovation that fits in your pocket: OQO, Inc. announced the new model 2+ with the Intel Atom processor, the world's first PC OLED display, and worldwide 3G capability, available in late Q1 2009. New to the U.S. market, Clarion's MiND (Mobile Internet Navigation Device) is targeted as the next-generation navigation device with real-time, location-based services and full Internet-based experiences. Other designs being demonstrated include Aigo, Ben-Q, BYD, Fujitsu, Gigabyte, Kohjinsha, Lenovo, Nova Mobility Systems, Panasonic, Sharp, SFR, Tablet Kiosk, TIM/Ben-Q, Trigem, UMID and USI.

WiMAX: The 4G Era Has Begun - WiMAX, based on the IEEE 802.16e industry specification, is an exciting, flexible wireless 4G broadband technology with the ability to deliver rich Internet data experiences on the go. The WiMAX ecosystem members are delivering on the promise of the mobile Internet and wireless broadband around the world today. A live WiMAX network at CES features WiMAX-enabled notebooks available today from leading OEMs including Acer, Asus, Lenovo and Toshiba, as well as embedded and Mobile Internet Devices (MIDs). Live Internet streams made possible by Livecast also highlight locations across the globe deploying mobile WiMAX broadband networks.

• Global mobile WiMAX adoption continues to grow - Intel, along with some of the world's most prominent technology and media companies, celebrated the historic merger of Sprint and Clearwire to deliver WiMAX technology in the United States. Intel is also working with carriers around the world to deploy mobile WiMAX networks globally. There are currently more than 400 commercial deployments in 133 countries. The WiMAX Forum forecasts there will be more than 133 million WiMAX users around the world by 2012.

o On January 6, Clearwire transformed Portland, Oregon into the fastest unwired city in the West and home to one of the first 4G wireless broadband services with WiMAX, branded Clear�. With Clear, consumers and businesses can access the Internet wirelessly, at true broadband speeds -- at home, in the office, outdoors, and on the go.

Consumer Desktop PCs: Intel Core i7 - Intel Core i7 processors deliver innovative technologies for visual experiences and breakthrough performance on games, video editing software, multitasking and rich Internet applications like HD video, social media tools and online gaming, all with low power consumption. Demonstrations at CES 2009 highlighting the power of these processors include:

• Mass Animation - This first-of-its-kind animation application is brought to life by the Intel Core i7 processor. Check out the first collaborative, worldwide effort to produce a computer-generated animated short film for theatrical release. Artists around the world have been invited to share their films through a unique Facebook application, with community voting currently underway at www.facebook.com/massanimation.

• Intel Digital Drag Race - The Intel Digital Drag Race is a design competition that pits two motion designers against each other, and against the clock in challenge of speed, style and skill using the new Intel Core i7 processor. Live races will take place at Intel's CES booth on Jan. 9 and 10, when four of the industry's top motion designers will take the hot seat to create an original 17-second video for the CES audience.

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Source:THE NATION TECHNOLOGY

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