Locally owned CRM integrator Complete Solutions is partnering with Revera to launch an entry-level software-as-a-service CRM service, CRMNOW, it hopes will place it firmly on the ground floor of a burgeoning IT market.
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The service deploys on-demand Microsoft Dynamics for $80 per user, per month, a price CRMNOW director John Biggs says is competitive with traditional CRM deployments and with similar services run out of the US.
He says the real advantage with the SaaS model is flexibility. "It's extremely fast to market and cost effective to reconfigure as staff numbers change.
"This is almost a self-service offering for clients; if they have a little IT knowledge they can provision it themselves."
He says the company is also offering full support to deploy the system for around $2000.
The company is one of the first to partner Microsoft's New Zealand-based hosted CRM partner, Revera. "We have a hosting partner that does what it does best, and we provide what we do best - CRM."
Revera marketing director Robin Cockayne says Revera will maintain its position as a pure-play infrastructure provider, rather than as a software reseller. The company has overlaid third-party management software Ensim Unify to manage provisioning and accelerate the integration of new applications.
According to Biggs, "For too long software-as-a-service hype has triumphed over reality. You can't just load up software to the web, shout from the rooftop and sync with PayPal. SaaS has redefined expectations of speed, ease of use and customer service. We've been careful to tick all the boxes, drawing on our legacy of CRM integration and support work and meshing that with a smart delivery platform and infrastructure partner."
He says users can be up and running in less than a day and the tools used in Hosted Microsoft Dynamics CRM will be familiar to most organisations using Microsoft Outlook and Internet Explorer. The system allows staff to plan activities, schedule meetings and organise diaries, as well as work collaboratively on projects.
Biggs says the decision to adopt an SaaS offering was spurred by overseas trends and growing demand here in New Zealand. "Overseas, cloud-based CRM is being picked up by larger and larger organisations attracted by the flexibility of SaaS and its pay-as-you-go approach. We also want to get in on the ground floor of what we see as fast growing market here in New Zealand."
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BY Ken Lewis
Source：IT BRIEF
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